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I'm Real features Lopez driving a motorcycle throughout the highway. The video also featured a cameo appearance by underwear model Travis Fimmel and a dance-break with Lopez's soon-to-be husband Cris Judd appearing as the lead dancer. The video for the Murder remix of "I'm Real" featured Ja Rule and Irv Gotti. It was performed at the 2001 MTV Video Music Awards and won the award for Best Hip-Hop Video at the 2002 MTV Video Music Awards.