Robert James "Bob" Ritchie (born January 17, 1971), known by his stage name Kid Rock, is an American singer-songwriter, musician and rapper with five Grammy Awards nominations. Although he was recognized early in his career as a rap and hip-hop artist (as well as performing rap rock and rap metal in addition to this), today Kid Rock is primarily a rock musician, doing mainly southern rock and hard rock, though his music still has been described as having a hip-hop feel to it, and he still performs hip-hop on occasion.
Kid Rock released several studio albums that mostly went unnoticed before his 1998 record Devil Without a Cause, released with Atlantic Records, sold 11 million albums behind the hits, "Bawitdaba", "Cowboy", and "Only God Knows Why". In 2000, he released The History of Rock, a compilation of remixed and remastered versions of songs from previous albums as well as the hit single, "American Bad Ass" and the previously unreleased "Abortion".
Kid Rock released the follow-up in 2001, Cocky. After a slow start, his country-flavored hit "Picture" with Sheryl Crow resurrected the album and it went gold as a single and pushed the album's sales over 5 million. It was followed by 2003's self-titled release, which did not chart a major hit. In 2006 he released Live Trucker, a live album.
In 2007 Kid Rock released Rock n Roll Jesus, which produced a hit in "All Summer Long". It was his first worldwide smash hit, charting #1 in eight countries across Europe and in Australia. Rock N Roll Jesus sold 5 million albums worldwide and was certified triple platinum in the U.S. He released Born Free on November 16, 2010. It was announced on June 16, 2011 that "Born Free" was certified platinum by the 'Recording Industry Association Of America' (RIAA) for selling more than one million copies. This gives Kid Rock his sixth Platinum album certification.