It was released as both a 7" and 12" single. The 7" featured a remix of the album version on side A, and a track written by Wilde herself on side B entitled "Shangri-La," also from the Teases and Dares album. Both tracks were extended for the 12" release. It was also featured in the soundtrack of the American movie Secret Admirer.
The music video of The Touch features Wilde playing Cinderella.